The Kirkstall Brewery brand design takes its inspiration from the style of manuscripts produced by Cistercian monks who inhabited the Kirkstall Abbey, near the brewery's location.
Despite the brand’s historical references, the overall design is deliberately crisp and clean with the use of simple typography and strong colours, providing great shelf stand-out.
Kirkstall’s updated online presence captures the provenance of their entire beer portfolio.
The K monogram is embellished with intertwined hops, a key ingredient in Kirkstall’s craft beers, and is consistently applied to all products and merchandise – building brand integrity.
As a business with limited funds and resources, aiming to establish itself in a highly competitive market, it was critical for the Kirkstall Brewery to have immediate impact and credibility. WPA Pinfold has created a brand identity that positions us as a leading light in the craft brewery market and orders are being won based on the design.